• Toyota

Rockingham Toyota

354 Main Street
Salem, NH 03079

  • Sales & Service: (888) 542-9795

The Number OneRated Dealership in New Hampshire*

Blog

Toyota Wins Award from MIT

Toyota has long been recognized as a company of excellence. Recently, it maintained than reputation by being awarded an honor from MIT Technology Review magazine. Toyota was named one of the 50 most disruptive companies. This title is more positive than it initially sounds. By giving Toyota this distinction, MIT is recognizing the company as highly innovative and capable of breaking boundaries in its field.

What is a Disruptive Company?

MIT Technology Review defines a disruptive company as a business whose innovations force other businesses to alter their strategic course. In this sense, they are disrupting the status quo in…
read more
Categories:

The Most Popular Car for Youth Drivers in 2012? The Scion tC


Image Source: Scion

New data released by J.D. Power has confirmed that the Scion tC was the most popular car for young drivers between the ages of 16 and 35, and there are many reasons youthful drivers enjoy this particular compact coupe by Toyota. From a roomy interior with plenty of space for friends to a generous cargo capacity perfect for road trip gear, the Scion tC has plenty to offer young, energetic drivers.

The Basics

Beginning with keyless entry, the Scion tC has some excellent features that come standard on the vehicle. Along with air conditioning and cruise…
read more
Categories:

Toyota Helps Hurricane Sandy Victims



Hurricane Sandy was a devastating storm that hit the Northeastern United States in October of 2012. Toyota has gone out of its way to lend a hand to victims of this horrific storm by providing relief agencies with the help they so desperately need.

Hurricane Sandy

This hurricane was the largest Atlantic hurricane that has ever been recorded with winds spanning 1,100 miles. Estimates of the damage have nearly reached $75 billion which marks it as the second costliest hurricane in the Atlantic Ocean with only Hurricane Katrina causing more monetary damage. In the seven different countries that were…
read more
Categories:

What is the Toyota i-Road?



At the 2013 Geneva Motor Show, Toyota revealed the i-Road concept car, reiterating its dedication to battery-powered electric mobility. This new personal mobility vehicle concept is designed for driving in the city. Let's take a more in-depth look at what the Toyota i-Road is.


Details about the i-Road

The i-Road is basically an enclosed motorcycle with 3 wheels, which makes it safer. It's completely powered by a lithium-ion battery, which means it doesn't release carbon emissions and it can travel as far as 30 miles on one charge. The vehicle isn't…
read more
Categories:

Toyota Continues with their Green Thumb by Pledging Water Conservation

Toyota has long been known as being an environmentally-friendly brand. They are continuing with their environmental stewardship by partnering with the Wyland Foundation to help promote the importance of conserving natural resources and sustainable living. This partnership is the second year the two have gotten together to launch the Annual National Water Conservation Challenge.

Wyland Foundation

The Wyland Foundation was founded and named for the renowned marine artist Wyland in 1993. This non-profit organization works to promote, preserve and protect the world's marine life, waterways and oceans. They have worked with more than one million children since its beginnings…
read more
Categories:

Toyota at the Top of JD Power Dependability List

Toyota's Scion tC was named number one in JD Power's list of most popular cars among young buyers. The car's dominance in 2012 among the youth market proves not only its excellence, but the connection the brand has forged with the youth market from the beginning. 

What is JD Power?

JD Power is a global market research company that has been thriving for decades. The company caters to both consumers and businesses by providing the former the information to help them make decisions and helping the latter find out what their customers want. They do so through…
read more
Categories:

Toyota Teams Up With NASCAR

Toyota Racing Development is joining forces with racecar giants NASCAR to create a new app. This collaboration is further evidence of the strong relationship that the two car companies have formed with each other over the years. Making this app is their way of cementing that bond, as well as providing those in the racing industry with an app that will make their jobs both easier and safer.

The Windows App

A third party was necessarily involved in this creative effort and that is Microsoft Corporation. Together, they worked to create this touch-enabled app for Windows 8. The app is…
read more
Categories:

Make Every Second Count by Scion Showcase How Great the Brand Really Is



Make Every Second Count is a series of short videos by filmmaker Doug Pray. The director teamed up with the Scion to highlight eight different individuals who each follow their passions with earnestness and commitment. They also happen to do so using the Scion as their vehicle. Through Make Every Second Count, the viewer sees how valuable the Scion is to the great lifestyles of these people and how it can bring that same influence to their lives.

Strong but Subtle Advertising

The video series does serve as an advertisement for the Scion in many ways. Throughout each clip, we…
read more
Categories:

Is a Scion FR-S Convertible in the Works?



There's a lot to love about the Scion FR-S, but for all of its fun sporty feel, it has always lacked the one iconic "fun car" attribute that everyone wants: a convertible top. It didn't seem like Toyota was going to listen, until a few surprising pictures showed up online, snapped by an eagle eyed enthusiast.

Sneaky Photographer!

While rumors had been circulating about the convertible for quite awhile, with many industry experts saying it was an obvious move, there hadn't been any real certainty that Toyota would go for it. That is, until a photographer managed…
read more
Categories:

Toyota Prius Teams Up to Build New Concept Bicycle



Toyota impressed car buyers and industry experts alike at the 2013 Chicago Auto Show. They put a highly innovative model on display which, instead of a car, is a hybrid-electric bicycle called the Prius X Parlee. Like hybrid cars, this hybrid bicycle was created to improve the efficiency and environmental impact of the ordinary bicycle.


Development of the Prius Bicycle

Although it had its official debut at the Auto Show, the Prius X Parlee has been in development since 2011. Since then, Toyota has been keeping customers up to date on the bike's development. The…
read more
Categories:
Page 5 of 21
Info
false false
d
  • AdChoices